Marshall, Gerstein & Borun Presents 1871 Panel on Critical IP Issues for Technology Start-Ups
Marshall, Gerstein & Borun LLP attorneys Randall G. Rueth, partner and chair, Electrical & Software Engineering and Marsha K. Hoover, senior counsel, Trademarks & Copyrights, will give a presentation entitled "What Entrepreneurs Must know About Intellectual Property: Protecting Your Competitive Advantage" on July 23, 2013 from 6:00-8:00 p.m. at 1871, Chicago’s home to early stage digital start-ups in the Merchandise Mart.
Their presentation will address the complex legal issues in patents, trade secrets, branding, and trademarks and copyright clearances, among others, that are critical to protecting businesses’ intellectual capital and sustainable competitive advantage in today’s technology-driven marketplace. Attendees will learn about:
- Critical IP issues for entrepreneurs and technology start-ups
- IP protection, competitive barrier strategy, and the creation of a source of competitive advantage
- Strategies of leading technology innovators
- Strengthening brands in the market to drive value
- Special IP "problem situations"
To register for this complimentary event, click here.
1871 is a co-working center for digital startups and home to five venture capital firms, four university offices and the Code Academy web development program. Marshall, Gerstein & Borun enthusiastically supports 1871’s mission to provide start-ups with an entrepreneurial community and access to educational resources that will help them thrive.
Marshall, Gerstein & Borun represents Fortune 250 corporations, multinational businesses, start-ups, entrepreneurs, universities and non-profits. Serving clients in patent prosecution, IP transactions and licensing, IP litigation, and trademarks and copyrights across numerous industries, the Firm offers significant experience in electrical and software engineering, such as mobile/digital applications, e-commerce and mapping technologies, advanced electronic devices, including recognized industry-firsts in plasma display panels and digital imaging technology. The Firm prosecuted the patent application for the first modern distributive process system for wireless Internet routers, aggressively pursuing the patents and enabling the client to establish market share despite competing applications from other large companies. Recently, Marshall, Gerstein & Borun prosecuted patents for and is pursuing licensing for touch-screen computer technology, which will enable the client to establish both market and investment opportunities.