“Mark Levin of Marshall Gerstein on Cracking The NFL’s Hiring Code For Big Law”

As lateral hiring continues to reshape the legal industry, Marshall Gerstein Chief Marketing and Business Development Officer Mark Levin joined the Passle CMO Series: Laterals & Mergers podcast to share his perspective on lateral hiring, organizational fit, and building a culture that supports long-term success.

During the conversation with host Eugene McCormick, Mark shared insights shaped by a career spanning legal practice, talent assessment, and professional services leadership. He explored what firms often miss when evaluating and integrating lateral hires, and why long-term success depends on more than an impressive résumé.

Mark also discussed the unique business development challenges facing intellectual property practices and offered perspectives on building a culture that encourages collaboration, accountability, and sustainable growth.

The episode examines the high stakes of lateral hiring and practical strategies firms can use to better support talent integration and strengthen business development efforts.

Listen to the episode on CMO Series: Laterals & Mergers or wherever you get your favorite podcasts.